Jessica Graham
Director of Marketing (US)
Jessica Graham is the Marketing Director at The Search Experience, where she leads brand growth, visibility, and founder-focused marketing strategy across North America. With over 15 years of experience in digital marketing, she combines analytical rigor with creative execution - driving measurable growth through data-led campaigns, strategy, and AI-powered content and automation built for early-stage founders. At TSE, Jessica's focus spans brand positioning, SEO/AEO, AI integration, PR, and sales enablement, ensuring every marketing initiative directly supports business impact and lead generation.
Meet Jessica
In her younger years, Jessica traveled and lived in London for two years, where she worked in recruitment gaining firsthand experience in how the industry operates and what drives successful hiring. When she returned to Australia, her focus shifted to marketing. She began agency-side, honing her skills across digital strategy and campaign execution before moving into corporate marketing, where she leveraged her recruitment experience to lead digital initiatives for a major international recruitment firm.
Jessica later joined a global specialist agency, where she oversaw online marketing across six APAC regions. Over her 10+ years there, she led multiple website migrations, automation rollouts, and content-led SEO initiatives that doubled organic traffic and significantly improved marketing-attributed leads. In 2025, Jessica joined TSE to lead the company's marketing transformation - blending her experience in large-scale recruitment marketing with the agility and innovation of a startup.
Focus: Marketing & Leadership
In her role as Marketing Director, Jessica's focus is on developing content, playbooks, and resources that genuinely support early-stage founders, from how to sequence early hires to how to attract top talent before your brand is well known.
As part of TSE's leadership team, she shapes market strategy and translates real founder challenges into actionable insights - building frameworks that make hiring clearer, faster, and more strategic for the firm's partners.
Driven by data, storytelling, and a deep understanding of startup realities, Jessica's goal is to equip founders with the practical tools and clarity they need to scale confidently. Through her PR network, she also keeps an eye out for media opportunities that can assist TSE's founder partners increase their brand awareness and strengthen their positioning in the market.
Working with Jessica
Jessica is thoughtful, intellectually curious, and holds herself and those around her to exceptionally high standards. She enjoys challenging ideas, pressure-testing language, and refining work until it's accurate, defensible, and genuinely useful.
She works best with people who enjoy thinking deeply, questioning assumptions, and debating ideas openly. Whether reviewing messaging, positioning, or strategic decisions, Jessica approaches every challenge with a systems mindset, considering how each piece of work influences brand, sales, SEO, content, and the long-term trust the business earns. She moves quickly without sacrificing quality and values sound judgment over rushed execution.
Jessica is a true thought partner. She expects ideas to be well reasoned, welcomes healthy challenge, and believes good work should be able to stand up to scrutiny. Her approach balances founder empathy with commercial realism, producing work that is clear, credible, and built to compound over time rather than simply meet the immediate need.
Founder, Consulting Solutions, Seed
"Jess is one of the best hires I've made in my career. She consistently demonstrated strong digital marketing expertise, outstanding people leadership, sharp analytical judgment, and exceptional project management. She communicates complex ideas clearly, delivers high-quality outcomes, and is a trusted, approachable leader. Jess would be an asset to any business with ambitious digital plans."
Web UX & Developer, Enterprise SaaS
"Jessica is one of the most impactful leaders I've worked with. She's a standout digital marketing strategist who drives results while building high-performing, collaborative teams. Her ability to align digital strategy across regions, channels, and stakeholders sets a high bar. Any company would be lucky to have her."
Content Director, Navigation Tech, Series B
"Jess is an extraordinary leader, mentor, and strategist. She combines big-picture thinking with deep technical expertise, empowers teams to innovate, and consistently delivers results. Her impact goes far beyond individual campaigns - she lifts everyone around her."
Beyond the Search
Outside of work, Jessica is an avid reader and co-hosts a book trivia podcast in her spare time. She also enjoys reading, cooking, reality TV, and K-dramas, and makes time each day to get her 10,000 steps in. Most weekends are spent with family and friends, recharging before another busy week.
Naturally curious and endlessly driven, Jessica brings that same energy into her work - combining ambition with approachability and a hands-on mindset that ensures every project moves forward with clarity and purpose.
FAQs
What does Jessica oversee at The Search Experience?
Jessica leads marketing, communications, and growth at The Search Experience - including positioning, content, partnerships, and AI-driven workflows that improve speed, consistency, and lead generation.
What experience does Jessica bring to startup marketing recruitment?
With 15+ years in digital and recruitment marketing, Jessica combines global experience with AI-led execution - assisting founders access better insights, faster, and improve hiring outcomes.
How does Jessica connect founders within the startup ecosystem?
She leads founder-focused initiatives like TSE's Founder Experience community, using AI to surface trends and turn conversations into actionable hiring insights.
What types of content and initiatives does Jessica lead for founders?
Jessica creates practical, insight-led content (from hiring playbooks to PR) supported by AI-powered content systems and automated distribution to scale each and every impact.
How can I connect with Jessica for media, partnerships, or marketing enquiries?
Reach out via email or connect with her on LinkedIn.